Will someone at Google please explain this to me?
I just did a search for our company name Cirilab on www.google.ca . I received 742 search results. Wow I thought, that's great. People are starting to recognize our brand and are linking to our website. Then I asked myself the question: Who is linking to the Cirilab website or pages about Cirilab?
So I started to navigate through the 742 Google supplied search results pages. Sure, the first few were ok, but after the first or second page of results the quality of Google search results went way down hill. Many of the results were spoof marketing results pages that when you went to the URL link there was absolutely no mention of Cirilab at all. A significant number of the Google search results seemed to be pages that were indexed at the time that one of Cirilab's Google Adwords advertisements was on the page but when visited at this time had absolutely no real mention of Cirilab at all.
A rought statistical analysis of the 742 results showed me that more than 90% of them were bogus "fake search follow on sites" that want you to then click on their links to continue your search process or were sites that actually contained a Cirilab add at the time of indexing or were sites that used www.cirilab.com as a meta tag.
Worse yet, there were some really valid URLs that poped up in the pages that came long after a lot of bogus and useless results. Clearly Googles automated and human evaluation process is not working. More does not mean better.
Don't believe me, go ahead and do a search for the single word....
cirilab
and evaluate the results. And when you evaluate the results please provide a comment to this post about your assessment.
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